Social media are hot hot hot. But how much do doctors and healthcare professionals use social media tools for education, sharing information, and networking? And how about using them to promote yourself, your practice, clinic, and/or institution? Wake up and smell the gigabytes, because social networking isn't just for your kids and retired parents to share photos and play Farmville. You can leverage social media to help market yourself and build your online presence, provide education to patients, develop better doctor-patient relationships, and more.